Australian Consumer Finance Apps on iOS: A Q4 2020 Overview

As we look back at the final quarter of 2020, the performance of consumer finance applications on the iOS platform in Australia showed notable trends in user engagement and app downloads. Data provided by Sensor Tower offers insights into the activity surrounding these apps.

CommBank

CommBank saw a steady increase in downloads starting from 15K in the last week of September to a peak of 23K in late November, before dipping slightly to 20K by the end of December. The app's weekly active users showed a gradual increase from 1.92M to 2M by late November, then a slight decline to 1.89M by the close of the quarter.

ANZ Australia

ANZ Australia's downloads fluctuated mildly, with early October seeing around 9K downloads and mid-November reaching approximately 12K. The trend reverted to 9K by the end of December. Weekly active users experienced a slight growth from 566K in late September to 590K at the quarter's end.

Westpac

Westpac's downloads were on a modest upward trajectory, increasing from 7K to 9K between late September and late November, then declining back to 7K by the end of December. The app's active users showed a steady state, hovering around 383K throughout the quarter.

NAB Mobile Banking

NAB Mobile Banking downloads saw a rise from 6K to 9K over the quarter, with a slight dip back to 7K in the final week. Active users showed a more variable pattern, peaking at 702K in mid-October and ending the quarter with around 684K active users.

Beem - Digital Wallet

Finally, Beem - Digital Wallet experienced a consistent increase in downloads from 4K to 5K over the quarter, with weekly active users seeing a marginal increase from 43K to 46K.

These figures represent the changing landscape of consumer finance applications on the iOS platform in Australia during the fourth quarter of 2020. For more detailed insights and data, Sensor Tower's platform offers a comprehensive analysis.